Added by Ralph Paglia on September 3, 2010 at 6:30pm — No Comments
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Added by Ralph Paglia on July 5, 2008 at 3:19pm — 1 Comment
Added by Ralph Paglia on July 5, 2008 at 1:25pm — No Comments
An online enrollment form for Ford, Lincoln and Mercury dealers to participate in this program has been set up at www.FLMDigital.com…
Added by Ralph Paglia on June 6, 2008 at 1:24pm — No Comments
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<tr><td colspan="2" valign="top"><img src="http://image.email.800bluebook.com/lib/fef51075736d06/i/1/b6db29e6-4.jpg" alt="Kelley Blue Book eNetwork Brunch" width="640" height="275" border="0"/></td>
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<tr><td width="75%" valign="top"><table…
Added by Ralph Paglia on June 1, 2008 at 7:07pm — 1 Comment
I have used countless numbers of various web sites, blogs and supposedly hard to get documents in learning how to better manage Google Adwords campaigns... To this day I have not found anything with faster and more direct access to the answers I needed about managing various types of Google Adwords campaigns than this site:
<a href="…
ContinueAdded by Ralph Paglia on May 19, 2008 at 6:00pm — No Comments
There are many ways that dealers and ISM's can use online advertising to drive increased volumes of "self-generated" leads... Just remember this, learning how to become a good angler and eating fresh, wild-caught fish (your own leads) is a heck of a lot better than buying farm raised fish slaughtered a week ago, (3rd party leads) then shipped to a Safeway Supermarket (lead provider)... Digital Advertising may not be for every dealership, but those of us who have used dealer generated…
ContinueAdded by Ralph Paglia on April 7, 2008 at 10:45pm — 2 Comments
Added by Ralph Paglia on February 24, 2008 at 12:39pm — 1 Comment
In the video embedded in the comment section below, David Surguine, the President and GM or Northpoint Ford in Little Rock, Arkansas tells the story of how his BDC came into being. He reads from several reports explaining in detail the profits and sales brought into the dealership by their BDC and how the scope of work for his BDC has been expanded over time based on the BDC's success in handling various processes previously assigned to the salespeople of the store.
You can also use…
ContinueAdded by Ralph Paglia on January 28, 2008 at 1:26am — 2 Comments
By Ralph Paglia
In August 2005 I had the privilege of going to work for the largest sales volume and revenue Chevrolet dealership in the world, Courtesy Chevrolet in Phoenix, AZ. Based on my previous 24 years of…
ContinueAdded by Ralph Paglia on January 20, 2008 at 12:44pm — No Comments
Ralph Paglia and Courtesy Chevrolet: Part 2
We’re bridging 2006 and 2007 by continuing our chat with Ralph Paglia, CRM/e-Business Director at Phoenix’s Courtesy Chevrolet. Courtesy is consistently one of the top…
ContinueAdded by Ralph Paglia on January 20, 2008 at 11:58am — No Comments
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