"Valid points! Today getting information is not difficult and you have to earn customer's loyalty by being transparent. It helps building customer loyalty and retention."
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Mike Fox commented on Jim Radogna's blog post 10 Things to Consider Before You Blow Off the Idea of Transparency10 Things to Consider Before You Blow Off the Idea of Transparency
Dealers are constantly looking for ways to get an edge in the digital age, yet many continue to follow the same sales and advertising practices that they’ve been using for decades.The problem is that the game has changed and consumers have access to much more information and choices than ever before. In the past the…See More
Doing Mailers and Staffed Events? Look Out For These Red Flags
Since my post last week, Trust Me, I’m Your Vendor, I’m happy to say that some automotive marketing companies have reached out for advice on how to protect their dealer clients from advertising violations. This is…See More
Trust Me, I’m Your Vendor
The news broke this week about a Louisiana marketing company that has been permanently banned from automobile advertising and marketing in North Carolina. Since Arizona, Iowa, Kentucky, Maryland, Oregon and Pennsylvania joined North Carolina in bringing the case, there will likely be repercussions for the vendor in other states as…See More
Dealership Defensive Game Plan For The New Year
In many dealerships, the thought of putting together a compliance program is similar to contemplating a diet and exercise regimen: you know it’s something you need to do or eventually it will catch up with you. Like getting in shape, keeping up with regulatory changes can seem like a daunting task – not to mention costly. Many compliance…See More
Is Your Job Worth Going To Prison For?
If this doesn’t make you think about how your dealership does business, I don’t know what will.News broke this week about a dealer and 9 of his employees that were indicted by a federal grand jury for…See More
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Jim Radogna's Blog
10 Things to Consider Before You Blow Off the Idea of Transparency
Posted on March 19, 2013 at 5:33pm 1 Comment 0 Likes
Dealers are constantly looking for ways to get an edge in the digital age, yet many continue to follow the same sales and advertising practices that they’ve been using for decades.
The problem is that the game has changed…
ContinueDoing Mailers and Staffed Events? Look Out For These Red Flags
Posted on January 27, 2013 at 10:15am 0 Comments 0 Likes
Since my post last week, Trust Me, I’m Your Vendor, I’m happy to say that some automotive marketing companies have reached out for advice on how to protect their dealer clients from advertising…
Trust Me, I’m Your Vendor
Posted on January 20, 2013 at 3:23pm 0 Comments 0 Likes
The news broke this week about a Louisiana marketing company that has been permanently banned from automobile advertising and marketing in North Carolina. Since Arizona, Iowa, Kentucky, Maryland, Oregon and Pennsylvania joined North Carolina in bringing the case, there will likely be repercussions for the vendor in other…
Dealership Defensive Game Plan For The New Year
Posted on January 12, 2013 at 6:00pm 0 Comments 0 Likes
In many dealerships, the thought of putting together a compliance program is similar to contemplating a diet and exercise regimen: you know it’s something you need to do or eventually it will catch up with you. Like getting in shape, keeping up with regulatory changes can seem like a daunting task – not to mention costly.…
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