The internet is a visual place. Social media takes it to another level as images are shared much more often than text or videos. People love to see what's happening.
Infographics are a wonderful way to take concepts and data sets and turn them into visually-stunning pieces of content. They are easily shared through the various social media sites and often portray a message in a way that gets it across more easily.
For a humorous view of what infographics are, this is satirical but actually rings a bit of truth.